Case Study

Communications for a New Sustainability Strategy

Challenge

In 2018, Mars was ready to launch its new cocoa sustainability strategy – Cocoa for Generations. Our client requested help developing communications to support the release.

Response

We established what was unique about strategy, helped by eight years working with Mars. Then we supported the development of the launch messaging, providing a range of communications materials, including Q&As, media responses, a new strategy webpage, infographics, speeches and – a year later – a Cocoa for Generations Progress Report.

“We’re always on a deadline. It meant a lot to know I could rely on Context to provide thoughtful support quickly.”

Michelle O’Neill, Vice President Corporate Affairs – Cocoa, Mars Wrigley

Congratulations to @Michelin, @Pirelli, @Bridgestone who scored highest in our #rubber #sustainability story assess… https://t.co/IBlAYxtW5W
@Context_Group – 5 days ago

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London

Get in touch with
our Europe team:


Email: Peter Knight
Tel: +44 (0)77 68 76 22 69
Los Angeles

Get in touch with
our US team:


Email: Simon Propper
Email: Lisa Campbell

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