Good storytelling is good for business: it reassures customers, attracts and retains top talent, and boosts your reputation with investors, consumers and civil society.
It’s especially important in getting the best return on your investment in sustainability.
We reveal the best storytellers in the soft commodities business. We assessed the communications of: ADM, Barry Callebaut, Bunge, Cargill, Glencore, Golden Agri-Resources, Louis Dreyfus, Olam, SUCDEN and Wilmar.
Want to improve your communications? Find out what best practice looks like in our first Susty Storytelling report.